Since 2001, the Hasselblad Masters competition has been a global stage for the world’s most creative photographers. We are looking for great images and unique vision, and would like to see submissions from any camera. Digital or film, any brand, any frame size. All are welcome. This is your chance to step into the spotlight and join the ranks of the industry’s best.
Once you win, you will earn the coveted title of “Hasselblad Master” and receive an incredible prize package: a Hasselblad X2D II 100C camera, two XCD Series lenses, and a creative fund of EUR 5,000. In addition, you will also be invited to fulfil your personal photography ventures using Hasselblad cameras. Your work will then have the opportunity to be published in the Hasselblad Masters book, cementing your place in photography history.
The Hasselblad Masters 2026 Grand Jury brings together practitioners from renowned photographic art institutions and museums, editors from authoritative photography magazines, directors of art centres, curators, and representatives of photography communities.
Prizes include a Hasselblad 100-megapixel mirrorless medium format camera (X2D II 100C), two XCD Series lenses, a creative fund of EUR 5,000, and an opportunity for your work to be published in the Hasselblad Masters book.
