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Berlin : Jean-Daniel Lorieux, True Blue

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Nostalgia, nostalgia. It was the time of the most beautiful film: Kodachrome, travels around the world without ever counting, saturated colors and sensuality released. It was the time when fifty or so handsome French fellows saw Blow Up and became fashion photographers, especially to seduce, and colonized the majority of Western fashion magazines.
Jean Daniel Lorieux was one of them. There is a tremendous sensuality in his images!

Production Berlin and Kirsten Hermann Galerie Für Moderne Fotografie presents “True Blue”, the first solo exhibition of French photographer Jean-Daniel Lorieux in Berlin. Lorieux worked for Vogue USA, Vogue France, L’Officiel and Harper’s Bazaar as well as famous fashion houses including Dior, Lanvin, Paco Rabanne, Céline, Pierre Cardin, Guy Laroche, Courrèges, Scherrer and Ricci.

Lorieux’s work is marked by his use of vivid colors, sensual vitality and spacious compositions. In many of the images, bright blue skies, tranquil waters and stunning physiques epitomize the era’s fashion and beauty ideals. He was one of the first fashion photographers to travel extensively for his work, shooting in sun-splashed locations ranging from Tunisia to Mauritius. Among the most iconic of his images are those that attain a dream-like quality, as can be seen in a series shot for VdeV swimsuits with model Triffina Hout in 1986. Here, deeply bronzed women lounge on the beach or in the water, their skin glistening as they strike sublimely powerful poses.
The visual aesthetic of Lorieux’s work bridges the optimistic exuberance of the 1970s and the cultures of new consumerism in the 1980s and 90s. Inspired by pop art, his signature photographs combine high contrast colors with graphic shapes. Working with some of the top names of his time, including Claudia Schiffer, Stephanie Seymour, Karen Mulder, Milla Jovovich and Linda Evangelista, his models bear feminine physiques that radiating a confidently overt sexuality. The exhibition highlights his work in the 1970s, 80s and 90s, a period when he honed his unique aesthetic.
– Alicia Reuter

EXHIBITION
True Blue
Jean-Daniel Lorieux
From April 30th to June 11th, 2016
Production Berlin
Potsdamer Strasse 81 C
Haus H / Ground Floor
10785 Berlin
Germany
http://productionberlin.com
http://www.galeriefuermodernefotografie.com
http://www.jdlorieux.com

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