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Vincent Ferrané : Iconography – XXV Figures of Jeanne Damas

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In the expression “aesthetic canon” which structures the standard of beauty, the term “canon” refers to the idea of “rules”. These rules, however, inscribed nowhere, enact in a changing way the representation of the beauty in its dimensions certainly aesthetic but also cultural and social. Jeanne Damas is a so called successful “It girl-model-businesswoman” who embodies many modern facets of a feminine ideal. She enjoys a popularity whose global reach could never have been considered before the modern era of social networks. Besides, Jeanne Damas first built this image by posting pictures of her own life: her favorite objects, her...

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