The idea was a funny one: the event would last until an ice block encasing a copy of South Pole had melted away. Published by Martine and Prosper Assouline, South Pole was presented on Thursday, March 15 at Sotheby’s in New York, in a run of 150 copies. The icebound copy sold for $3,000. Profits from the sale went to the Antarctic Heritage Trust.
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