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Prix Picto 2012 –Laureate : Oliver Fritze

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Oliver Fritze is a fashion photographer. He now lives in Paris, having relocated from his native Germany. He got his first SLR camera when he was 16, and he began a three-year training program in Meppen, his hometown in Lower Saxony. At 21, he left for Berlin, seeking to expand his mind and his photography. Then he traveled to Italy, a country to which he had long been drawn, and worked at a photo studio in Vicenza. Finally, he came to France, spending a few months in Montpellier before moving to Paris to work as a studio assistant at Rouchon, and as a personal assistant to fashion photographers. He learned much from artists like Ruven Afanador, Dimitri Daniloff and Nick Knight, to whom he owes one of his favorite memories in the studio: shooting an album cover for the Rolling Stones. Fritze considers light an essential part of photography, and he has developed a style tinged with emotion and spirit.

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