In 1985 I moved back to Argentina with my family.
During the first half of the decade I continued my work associated with Sygma. I nevertheless had the impression that I was stuck in a self repeating loop, doing the same picture over and over. The sensation that I was repeating myself and shooting in a “safe” mode: I was professional enough to deliver what was expected of me but did not go beyond that.
In 1996 I decided then to accept the position fo Director of Photography at Clarin, the argentinian newspaper. I reshaped completely the photo department, incorporating photo editors – mostly women – , changing the focus of the role of photography in the newsroom, generating projects from the photo department to the rest of the paper and magazines under my jurisdiction, It was an exhilarating time where I learned and came to understand the pivotal role of the photo editor in the photojournalistic process.
The pinnacle of that adventure was probably the book we developed to celebrate the arrival of the new millenium. We tried to preserve for future generations the images of who were the people that crossed that boundary with group pictures of the most diverse groups of Argentinians. It was a unique project, which the newspaper embraced and gave as a present to their readers. The book had a print run of 1.500.000 copies ! (see picture of the Colon Opera House )
Diego Goldberg