The project “The center of spare-time activities” stages models playing the role of tourists in a chosen scenery: commercial areas in suburban zones. It illustrates the current mutation of malls, especially in France, through absurd and derision. These places aim at attracting more customers by providing spare-time activities. From the point of sale to a new way of life ! This mutation has started worldwide and result in discovering new places such as theaters, wave pools, ski trails, museums, etc. This is the new generation of shopping areas !
Benjamin Le Brun