After Zone1, Anti-Humans and Afro-Fem, French-Hungarian photographer Pol Kurucz presents his fourth supercharged series, Poor Billionaires, inspired by the deep social void in Brazil.
The only glimpse rich and poor Brazilians have of each other’s lives is through the distorted prism of soap operas and social media. A miner will never get to spend a night in a hotel, manual work for Ipanema’s playboys stops at holding a beach racket, while for Sao Paulo’s posh housewives’ daily chores are about how to glamorously avoid them.
Beyond denouncing income inequality, this series is also a satirical exercise on empathy, one that should be mandatory for all Brazilians: spending a day on the extremes of society to dissipate misconceptions and biases, fearing to lose wealth, status, and comfort at one end, and dreading the loss of economic and political freedom at the other. This fear of each other is a fertile soil for the visual drama Pol Kurucz explores in his new series.
Pol Kurucz, Poor Billionaires
