Charlotte Moulard and Maxence B Cardon met at the Gobelins Visual Arts School of Paris where they were studying respectively photography and retouching. With the fantasy and visual humor of their childhood games, their individual universes combined to create the duo max&charlotte based on a playful photography project : providing a contemporary setting for their childhood game book Where’s Wally? by Martin Handford (Gründ Books).
As production evolved, Max and Charlotte established an effective technique inspired by Andreas Gurski’s crowd pictures taken from a distance. The world of Charlie attracted them for its “unreal nature taken from humanity”. Their message is universal: “They are unifying, funny, speaking to our collective memories and reminding us of our childhoods, like Proust’s Madeleine.”
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